Why choose sales transformation with AI?
Here’s why organisations modernise sales with Dynamics 365
Sales teams need tools that make work easier, not more complicated
At Transparity, we go further – helping you evaluate your strategy, address operational challenges and build a sales organisation that is ready for an AI-first future. Dynamics 365 Sales brings your customer data, conversations and insight together in one place, while our consultants guide you through the change needed to modernise processes, empower your teams and drive predictable growth across the entire pipeline.
Speak to an expert
BOOK A CONSULTATION
Your success is our priority. We’ll help you figure out your best next step, no pressure, no jargon. Just straightforward, honest advice.
Book now
Find out How Microsoft Programmes can Fund Your Business Applications Journey
Take advantage of Microsoft funding programmes for Modern Workplace deployments. As an Azure Expert MSP, Transparity can help you access funding opportunities that support your move to a modern Dynamics 365 Contact Centre solution, reducing implementation costs while accelerating transformation.
Find out moreTurn Data into Insight
Consolidate customer and opportunity data into one real-time profile that your teams and AI agents can use to personalise engagement and make better decisions.
Work Smarter with AI Assistance
Dynamics 365 brings AI directly into your workflows - helping sellers prepare for meetings, draft emails, summarise accounts and spot risk or opportunity earlier.
Improve Pipeline Confidence
With predictive forecasting and automated qualification, your teams get a clear, accurate view of where deals stand and what’s needed to move them forward.
Create Personalised Journeys at Scale
Customer Insights unifies behavioural, transactional and demographic data - helping you deliver relevant, meaningful engagement across every touchpoint.
Extend Sales Capabilities with Custom Agents
Using Copilot Studio, you can deploy sales agents that automate follow-ups, summarise interactions and run tasks inside Outlook, Teams or CRM.
Transparity's expertise and support were outstanding, guiding us seamlessly to a successful outcome. With Microsoft Dynamics 365 Business Central, we now have a modern, intuitive system that empowers our team and strengthens our competitive edge, driving our business forward.
Israel Mello, Wasabi
Systems Manager
Key benefits of AI sales transformation
Key benefits of AI sales transformation
Boost seller productivity
Your team gets guided actions, automated admin and real-time insights so they can spend more time selling and less time searching for information.
Create better customer conversations
With one view of every interaction, sellers can tailor their approach, stay relevant and build trust with prospects and customers.
Strengthen pipeline visibility
AI-driven forecasting and qualification give sales leaders a clearer, more reliable view of performance.
Automate the everyday
Custom Copilot agents help complete tasks, generate content and create summaries - reducing manual effort across the sales cycle.
Our Business Applications Experience
Transparity’s Biz Apps team helps organisations unlock the full potential of Microsoft technologies including Microsoft 365 Contact Centre, Dynamics 365 Business Central.
This expertise enables us to deliver fully integrated Dynamics 365 Business Central solutions that connect collaboration tools, CRM systems, and customer engagement platforms into one seamless environment.
As a trusted Microsoft Solutions Partner with 200+ Microsoft-certified experts, we help you build a digital workplace that’s ready for the future.
0+
Supported M365 Users
0+
Supported Customer Tenants
Sales Transformation use cases
- AI-assisted meeting prep with account summaries, opportunity insights, and suggested next steps (from Microsoft’s description of AI within Sales).
- Real-time buyer insights that adapt journeys based on behaviour and preferences.
- Automated lead qualification using AI agents and unified profile intelligence.
- Predictive forecasting powered by AI-driven data analysis across the pipeline.
- Personalised engagement at scale with dynamic content and segmentation from customer insights.
- Automated sales reporting using custom agents that generate summaries and insights.
Credentials
The UK's most accredited Pureplay Microsoft Partner
We're proud to hold all six Microsoft Partner Designations and Azure Expert MSP status, firmly placing Transparity amongst the most accredited Microsoft Dynamics partners in the world.
With decades of combined experience, our technical experts deliver customer outcomes that last—building long-term partnerships, not just projects.
Specialist
Infra abd Database Migration
Azure Virtual Desktop
Specialist
Cloud Security
Identity and Access Management
Information Protection and Governance
Threat Protection
Specialist
Adoption and Change Management
Calling for Microsoft Teams
Meetings and Meeting Rooms for Microsoft Teams
Teamwork Deployment
Modernise Endpoints
Specialist
Low Code Application Development
Intelligent Automation
Specialist
Intelligent Automation
AI Platform on Microsoft Azure
Low Code Application Development
Migrate Enterprise Applications to Microsoft Azure
Learn more from our Business Applications experts
Dynamics 365
Mar 25, 2026
Read article
App Innovation
Transparity Awarded 16th Microsoft Specialisation: Intelligent Automation
Mar 11, 2025
Read article
Dynamics 365
Microsoft Shake Up Dynamics 365: Marketing 365 becomes part of D365 Customer Insights
Aug 9, 2023
Read article
AI Consultancy
Highlights from Microsoft Inspire: AI, AI, AI, & Copilot!
Jul 26, 2023
Read article
Dynamics 365
Revolutionise Your Marketing: 5 Key Benefits of Automating with Dynamics 365
Jul 21, 2023
Read article
Dynamics 365
Unleash the Power of Connected Sales & Marketing: The ultimate Dynamic(s) Duo
Jul 21, 2023
Read article
Dynamics 365
Meet Team Transparity: Marc Hadley-Smith, Head of Practice: Business Applications
Jul 21, 2023
Read article
Dynamics 365
Building better workflows
May 11, 2023
Read article
Dynamics 365
Transparity Dynamics certified as a Microsoft Catalyst Partner
Mar 22, 2023
Read article
Dynamics 365
Transparity Dynamics Recognised with Business Applications Solution Partner Designation
Mar 3, 2023
Read article
Data consultancy
Introducing Microsoft Dataflex for Teams
Aug 4, 2020
Read article
Dynamics 365
Transparity announce partnership with Pythagoras
Apr 30, 2019
Read article
Speak to an Expert
Ready to build an AI-powered sales organisation?
With 25+ years of expertise and a growth mindset, we create hyper‑personalised customer engagements that strengthen account nurturing and accelerate revenue. Speak to an expert today.
Your details
"*" indicates required fields